Adolf Dassler: yacho Biography uye mufananidzo. The kambani Dassler Hama

Munhu wese, kunyange kure kubva nyika yemitambo, mune yokuchinjira mbatya kuchikoro mukamuri pane chinhu chinenge kubva rakasimba "Adidas" kana Puma, uye pane zvakaoma munhu kumbonzwa mazita mavanga aya. Ane munhu nezvazvo ndiani akavhura kambani uye nei ivo kufanana "Kolya" uye "Pepsi", kuramba enzanisa? Zvakaratidza kuti havaoni zviri zvizivikanwe hwava hama ropa Adolf uye Rudolf Dassler.

Biography

Adi akaberekwa (sezvazvakanyorwa yainzi kumba) muna 1900 uye akava mwana chechina mumhuri avhareji nzira. baba vake akashanda pabhekari, uye mai vake - pamusoro yokuwachira. Pashure pokukundwa uto reGermany iri First World Dassler mumba vakauya dzakaoma. The nyika Kuparara, kubva kumberi, kumashure navatariri, mitengo - uye vabereki Adolf arambe pasina basa.

2, vakawana basa chikamu-nguva, kuti zvimwe kurarama, uye pakupedzisira akasarudza kuvhura basa rake.

Kushandura pfungwa dzavo vakauya kwazvo yokuwachira ikava musangano kuti remangwana mukugadzira, bhasikoro vatendeuka kuva nomazviri kupesana namatehwe vakomana pamwe baba vake vakaita kucheka shangu, uye hadzi hafu mhuri - yomufananidzo kanivhasi.

Yokutanga muunganidzwa rakaita imba slippers. Jira rokusika paiva yunifomu muchiuto, uye tsoka chakatsiva matai pamakuyo motokari. Mumakore mashomanana Vachawanepi vanoripira vashandi 8 vanhu, saka sezvo zuva aifanira kubudisa vanopfuura 50 nomwe. Rudolf adzidza ezvokutengeserana nyaya, uye sangano iri kugadzirwa kwacho rakatorwa pamusoro naAdolf Dassler.

Photo havaoni kuti aikwikwidza pezvitsiga

Pashure pemakore 28 kurarama pamwe chete pasi rimwe denga Dassler hama vave vorongerwa. matavi dzavo Makavakwa pamusoro pakatarisana kumigumo guta. Kurwisana kukuru uye vakapfuurira vashandi akaitwa, uye usati watanga kutaura imwe kambani, vakatarisa-tarisa, kwete uchiti rakawandisa. Zvadaro Herzogenaurach akawana zita rayo rechipiri - ". Guta hwakakungwa mitsipa"

Hama Adolf uye Rudolf Dassler akafa uye kuyananiswa havana kuitika pakati pavo. The kuitika utungamiriri pamusoro makambani maviri vari kuedza kamwe zvakare kwete kutaura mumwe. Zvisinei, September 21, 2009 muna International Day Worugare, vakaita ushamwari wenhabvu, vakasarudza kuti agumise kukwikwidzana nokudzosa ukama hwakanaka.

Vamwe vanhu vanofunga kuti chisarudzo ichi akatorwa nokuda yemitambo muchiso pamusoro Nike, iyo yaakatorera hombe musika mugove, asi zviri zvechokwadi kana kuti kwete, hapana munhu anoziva.

The Logo of pamwe kwavanoita wokutanga

"Dassler Brothers Shoe Factory mu Gertsogenauerahe" akanyorwa pakati zhizha 1924. Adolf Dasler akanga akanyatsofungwa uye unyanzvi wakachenjera, uye Rudy - lovely mutengesi. vatambi siyana uye unhu hwevanhu zvakakwana anotsigira pamwe hama.

Kwegore yakanga zvainoreva njodzi womufekitari chiitiko. Adi nhabvu chido ndiyo hwaro hwenyika yokutanga mitambo majombo Nezvuma. Nokukurumidza chigadzirwa ichi chitsva, uyewo slippers, kukava huru zvibereko kambani. Professional Vamhanyi, kureva vatambi vakakurumidza aikoshesa zvivanakire majombo, uye nokukurumidza boka hama dzakatanga kukura pa Zvaifadza kumhanya. Vashandi veHurumende rakawedzerwa 25 uye uwandu kugadzirwa shangu vakapfuura chiratidzo maviri 100 pazuva.

Zvinobatsira "Adidas": kukosha mazuva

1920 - Adolf Dassler akasika vokutanga yemitambo shangu munyika. Wakaitwa manually, kuti Workflow rakaitirwa mukicheni pamba.

1924 - Nheyo mhuri Dassler hama 'bhizimisi. On kusunungurwa shangu inoshanda mhuri yose.

1927 - epamba kugadzirwa inokura mu "Dassler Brothers Shoe Factory", apo vanhu 25 kushanda. The mhuri anotenga yoga chivakwa nokuda kambani.

1928 - mutambo shangu, zvinoberekwa hama, paChikoro makwikwi muAmsterdam.

1931 - Adolf Dassler ichibereka shangu kuti Tennis.

1936 - kuberekwa mwanakomana.

1938 - Nyaya fekitari wechipiri.

1948 - hama bopoto, chikamu bhizimisi remhuri.

1954 - wegore Vhoriyamu goho "Adidas" akaita kupfuura 450 zviuru.

1956 - The fekitari Norwegian anogamuchira rezinesi. muchiso shangu "Adidas" chinoitwa kunze Germany.

1959 - mwanakomana Adi kuti Horst anovhura zvakasimba France.

1962 - the chidzoke munhu tracksuit neshamhu matatu.

1978 - Adolf Dassler anofa - "Adidas" kambani muvambi.

Pashure porufu rwake, zvakasimba rakatorwa pamusoro nomukadzi wake Katharina. Kana paiva nechirikadzi, rinotungamirirwa "Adidas" aiva mwanakomana wavo Horst.

Muvambi "Adidas"

1948 akaratidza dzinouraya: nzira hama zvasiyana, uye atova pakazotanga nyika akakurumbira kambani "Dassler" anenge asisipo. Mumwe nomumwe wavo panosvika fekitari yacho, uye vakagumisa kuti zvibvumirano, hapana akanga kodzero kushandisa zita Dassler muzita kambani yake. Saka paiva rakasimba "Adidas", muvambi chakanga Adolf Dassler. Biography hama kubva ikozvino akakamurwa "pamberi" uye "pashure". Apa ndipo panotangira oma makwikwi pakati pehama-refu ropa makore 60.

Mugore iroro mberi kuwedzerwa zvinhu pakati pehama pakagadzwa uye kunyoresa yakakurumbira "mitsetse matatu" (nevamwe hunhu "Adidas"). Chokwadi chokuti mhuri Dassler Logo pakutanga 2 mbariro, uye Adi akawedzera imwe.

Muna 1949, boka Adolf Dassler unobereka shangu vane rabha yakatesvera panyanga dzacho, uye nokudaro mberi Puma muchiso ari makwikwi. Asi chikuru kukunda kwakaitika muna 1952 servicesactiopurge muna Helsinki, apo vakawanda vatambi akanga shangu "Adidas" iri nekambani shangu.

The muvambi mbatya muchiso Puma

Rudolf zita sezvaari pavakanga vakakakavadzana munin'ina wake nines. Chokwadi, zvizivikanwe Puma haana kuzvikudza kuti pashure pokuwa shangu yake, vatambi vakawanda vanosarudza, asi zvakadaro vamwe vatambi vari National Football chikwata Germany akatora kusango ari majombo akasikwa Rudolf.

kukunda yokutanga yakaitika chete muna 1952, apo Dzhozef Bartel, vakapfeka muchiso zvigadzirwa, akakunda dzemadzimai 1500 mamita. Pashure 2 years, aiva mumwe nokukunda: Nhoroondo nyika ambotiza chinhambwe. Zviisei Haynts Fyutterer ari dzekirimbirini kubva Puma.

Hazvina kufanira kuti pasinei nokuti mukurumbira vakawanda nesimba uye, mune parlance ano, "PR" kambani, inozivikanwa Logo akaonekwa chete muna 1960.

The chimurenga chaiyo iri yemitambo nyika yakanga apo muchiso ichi muna 1990, yakabudiswa chevana shangu muunganidzwa, apo saizi yavo inotongwa rutsoka mwana.

nhasi

Own nehofisi kambani wakagona kuzarura chete muna 1999, sokuti, aiva makwikwi pakutanga uye havabvumirwi lag shure vakwikwidzi. Art kuvaka iri muguta Herzogenaurach, apo ivo vakaberekerwa hama "ushamwari". Mumireniyamu chikwata French, zvizere dzakapfeka kugadzirirwa kwemashoko uye akapfeka muchiso zvigadzirwa, inova mudziviriri European nhabvu, uye izvi zvimwe kunowedzera chekambani yose hweHIV.

By gore rinouya, kambani akava mutungamiri Herbert Heiner. The nepaitengwa zvizivikanwe "reebok" mberi unotsigira kukosha kwayo, uye "Adidas" rava akakurumbira muchiso wechipiri, achipa utungamiri "Nike".

Nhasi chikuru mabasa wekambani, sapakutanga okukura, pfungwa panyaya yemitambo zvinhu uye chinoramba kuvandudzika. Panguva World Cup, yakaitirwa South Africa, nyika yose nyika iri kuona mutambo vatambi pamwe bhora Jabulani, iyo akaita zvizivikanwe kuti Adolf Dassler "Adidas".

dzinonakidza zvinhu

1. Chikonzero kupopotedzana pakati hama achiri kuzivikanwa. Sezvo vanoti, vakaitakura kuguva.

2. bhutsu kubva zvizivikanwe "Adidas" nesimba vakakurumbira vakadai Vanya Safin, Lionel Messi, Zinedine Zidane, Muhammad Ali, David Beckham nevamwe vazhinji.

More zvakafanana zvigadzirwa, "Adidas" zvakanyorwa Russia. vaneta wake vakakurumbira zhinji, vazhinji vavo chibvumirano kambani uye anopiwa mari yakanaka.

Monument uye unhu Adi Dassler

Adolf haana kuisa zvokutenga kubudirira pakutanga - kubhawa agara atora parudo rwake rukuru nokuda mutambo. Kubvira pauduku, ave achishanda, kunyange makore 75 akaenda kutamba tenesi, uye aida kuti kushambira mudziva. Kusvikira ake okupedzisira mweya, Adolf Dassler vaiita munyaya yake yakakurumbira mitambo muchiso.

Muna 2006, muguta Herzogenaurach, apo muvambi rakasimba "Adidas" akaberekwa, shongwe nokukudzwa kwake. Monument iri munhandare ainzi vakamutevera. Bronze Adolf Dassler agere Napamusara wechipiri, takatarisa mutambo pakati pavapenyu, uye mumaoko ake akabata nhabvu neshangu, kuti kamwe akakunda nyika uye akapa mukurumbira nyore shangu mumhuri yevarombo.