Kumisa zvinangwa "Yandeks.Metrike": Mufananidzo pasi

Kumisa zvinangwa "Yandeks.Metrike" - rinofanirawo danho iri kushanda okushambadza mushandirapamwe "Yandeks.Direkte". Zvinonyatsochengeta marongero zvinangwa kunokubatsira chamber kutendeuka chinovhiringidza kuchinja retargeting. Kusava nehanya rinokosha nguva iri paumbwe imwe kushambadza rutsigiro, varidzi mungozi yokurasikirwa guru nhamba yemakambani vatengi uye kuti "kubatanidza" makambani yose bhajeti. Dzivisa kukundikana uye kuvandudza kutendeuka Tracking zvinangwa kubatsira.

Chii pakaunda "Yandeks.Metriki" uye sei kuisa nayo website

Counter "Yandeks.Metriki" - a-software remitemo kuti midzi muna Web peji imwe. "Metrics" ine zvikamu zviviri: pakaunda uye Databases. Kana vanozvishandisa kuita chero chinhu panzvimbo (pasuo, the clicks, kutendeuka, uye zvichingodaro. D.), The pakaunda bumbiro iri akaurayiwa uye inopfuura mashoko "arşive" mashoko padandemutande peji uye muenzi basa.

Kumisa zvinangwa "Yandeks.Metrike" kunotanga pakusikwa, configuration uye kuisa mvura mamita ari panzvimbo.

• Zarura "Yandex", kunyoresa uye danda riri kuchikwama chenyu.
• Enda "arşive".
• Click "Wedzerai yemabhuku".
• Kupinda zita rairatidza pakaunda (somuenzaniso, zita chitoro).
• Pinda kero yacho, iyo achaiswa iiswe (kana zvizere nzira kuti peji: my_syte.ru kana my_site.ru/sale).
• Isa "timeout" kushanya (nhamba maminitsi User basa iri panzvimbo kusvikira chirongwa chapera kumugumo.
• Somuenzaniso, vakapiwa maminitsi 30. Kana mushandisi chaanoitira hafu yeawa, purogiramu achaguma, uye zviito itsva inyorwe mamwe dzinoratidza.
• Bvuma mushandisi chibvumirano ne pokutarira, uye baya "Sikai munhu pakaunda."

Kumisa zvinangwa "Yandeks.Metrike" kunoda kugadzwa pakaunda remitemo kuti website yako. Kuti aite izvi,

• Click "Settings" (Gear).
• Sarudza Tab "yemabhuku bumbiro".
• Uise gupa ari parameters "Vebvizor ..." uye "bumbiro asynchronous." Total iripo 8 pakaunda yekubvuma parameters. Wokutanga inoongorora zviito vaenzi, wechipiri anoita bumbiro remitemo "nyore."
• Kutevedzera bumbiro pakaunda, riri pazasi uye kuwedzera kune HTML-bumbiro.

Council: woisa pakaunda pamberi mukuvhara / musoro ose mapeji kuti vanyore kushanyira vose nzvimbo. Panguva iyi, pakaunda akasikwa, chikuru mezviruva dzinoitwa, bumbiro remitemo iri yakaiswa pamapeji ose. Zvino vashanyi basa chichange uratidzwe mukushandira "Metrics".

Kumisa "zvinangwa Yandeks.Metrike '

Mumwe AD chirongwa ndiko kutungamirira anoishandisa kune imwe mugumisiro, anonzi chipfuro.

Pane mhando mbiri:

• Kutendeuka - chamber kubudirira pakushambadzira mishandirapamwe uye kutendeuka, kubatsira kuongorora basa vateereri panzvimbo.
• Retargetingovye - kubatsira kumisa kuratidzirana shambadzo kuti nzvimbo vaenzi vanenge kare mabasa pamusoro payo chero chinhu.

pamusoro zvinangwa akakamurwa:

• Simple - pfungwa Implementation rimwe chete danho, chinangwa zvinoitwa chinhu chimwe, akadai nekudzvanya bhatani.

• Zvinoriumba - wagadzira ngetani matanho kuti inoda sequential kuurayiwa. Narwo anounganidza ruzivo pamusoro chokupika danho rimwe nerimwe. Kwakadaro kuongorora kuchabatsira kunzwisisa pane pfungwa vaenzi varipo nezvinetso.

Kumisa zvinangwa "Yandeks.Metrike" nyore mhando ine 5 nhanho inokosha:

• Click "Wedzerai chinangwa. '
• Ipa zita ushamwari kuti kubaya.
• Kutaridzwa mhando ezvinhu.
• Set ezvinhu.
• Click "Wedzerai chinangwa. '

chinangwa Wakasimbiswa achava kuoneka Panel, izvo zvinoratidza kuti nhamba, zita, rondedzero uye ID.

Chinangwa: maonero

chinangwa ichi chichapiwa kubudirira kana mushanyi atarise yakanatsa nhamba yemapeji. Kuti gadzirisa, wedzera ari "View" nhamba yemapeji zvinofanira kuona nzvimbo nomuenzi. Kashoma kushandiswa paIndaneti zvitoro uye odnostranichnikah. Zvisinei, izvozvo zvinogona kushandiswa kudzidza maitiro vanoshandisa.

Chinangwa: Kuonekwa mapeji

Harizi yezwi imwe peji chaiwo (mukati nzvimbo, kubva AD Unit, kunyange faira Download). Kushara huru "Yandeks.Metrike" chinoitwa nokuwedzera zvishomanana kana zvakakwana URL peji uye ane zvinhu zvakawanda:

• URL: rine. Izvi kutaura chikamu pakero. Chinangwa kunokwanisika kana kubatana raiva kuti chikamu.
• URL: chete. Unofanira kutaridzwa zvizere URL peji unofanira kushanyira kuti chinangwa yakanga kubudirira.
• URL: kunotanga. It inonyatsoenderana chete kutanga chikamu kubatana, nokuti avo zviitiko apo kuongororwa boka mapeji Somuenzaniso my_site.ru/catalog.
• URL: dzose mashoko. Panyaya iyi, kero, uye nguva dzose mashoko raiva URL. Somuenzaniso, zvinonzi rakashandiswa SEO-vaongorori. Kumisa zvinangwa "Yandeks.Metrike" dzose mashoko zvinoda kunyatsofungwa, uye kutsanangura imwe ndima iri uye sei kushandisa, haagoni kuva echokwadi.

Ndaona mapeji - chimwe chezvinhu chaiwo zvinangwa, iyo kunouya uye makanyorwa kutendeuka chete kana mushanyi chaizvoizvo vakatamira peji ino.

Chinangwa: JavaScript-chiitiko

Pano, chinangwa chacho Implementation ari code, akadai baya bhatani kutuma chikumbiro kuburikidza muchimiro, uye zvichingodaro. Kunzwisisa kwakaita configuration ndechokuti, kuwedzera paakasika chinangwa mu "Metrics", inofanira kuwedzerwa kuti nzvimbo yacho chiitiko remitemo riri chinhu. Mumashoko nyore, zvinoita sokunge ichi: wokutanga maatomu akafanana yekubvuma kunouya, kukonzera chiitiko kuti mita richanayiswa mu "arşive".

Kuronga chinangwa "Chiitiko" mu "Yandeks.Metrike" chokuita fora padandemutande peji kunobva. akasikwa chinangwa itsva, unopirwa rakasiyana identifier neimwe chinhu. Zvinonzi kunotaurwa panzvimbo kamwe ari chiitiko remitemo.

Configuration rinoitwa matanho mana:

• Wedzera mutsva JavaScript-chinangwa chiitiko.
• Kupinda yakasiyana identifier nokuda chipfuro.
• Ponesai pazviruva.
• Dzinoisa chiitiko chacho bumbiro iri peji HTML-bumbiro iri kukonzera achida chinhu.

Kana chiitiko remitemo uye ID vari akaiswa zvakanaka, uyezve shure kwechinguva chiduku anotanga kuunganidza nhamba.

Chinonyanya unoshamisa muenzaniso ndiko kushandiswa Tracking mabhatani, iyo unocherekedza "Yandex. Metrics ". Kuronga chinangwa "Kuenderera" rinoitwa sezvo musimboti.

• Gadzira JavaScript-chinangwa chiitiko.
• Kutaridzwa Target ID Click.
• Vhurai peji HTML-bumbiro apo bhatani iri.
• Find bumbiro remitemo mutoro triggering bhatani.
• Wedzera chiitiko code:

anoumbwa nevazhinji chinangwa

Kana kuisa zvinangwa, unogona kuumba chinoumba kubva 1 kusvika 5 matanho anobatsira chamber chaizvo nzira nzvimbo muenzi. Somuenzaniso, funga ndima kubva pamabhuku kusvika chinhu kadhi:

• Gadzira chine chipfuro.
• Pinda zita rokutanga danho ( "Catalog").
• Tsanangurai mamiriro - URL: rine - uye kupinda kubatana / Catalog.
• Click "Wedzerai Step" uye kupinda zita danho rinotevera ( "Category").
• Tsanangurai mamiriro URL.
• Dzokorora nokuti danho "chigadzirwa" yechitatu uye baya "Paridzirai".

Kumisa zvinangwa "Yandeks.Metrike" nokuda odnostranichnika

The chikuru basa kumhara - kuwedzera yokutendeutsa uye kuwedzera motokari. Zvakakosha kuongorora chero basa iri nzvimbo: pasuo, maonero, tinya mabhatani, nokutuma chikumbiro, zvinokosha chaizvo nemazvo setup mu "Yandeks.Metrike" zvinangwa. "Kutuma fomu" ndicho chikuru chinangwa nokuda odnostranichnika, saka zvinokosha kuti tiongorore zvizere.

• Gadzira chinangwa ine JavaScript-mhando zvemupiro chiitiko.
• Tsanangurai rakasiyana identifier «ANKETA».
• Wedzerai onsubmit chiitiko bumbiro peji, riri basa vatumira chimiro:

Club "Yandeks.Metriki" Via Google Tag Manager

Kushandisa zvose zvinowanikwa kusimudzirwa uye analytics maturusi batsira kana vari iri panzvimbo imwe. Naizvozvo zvakafanira kufunga mashandisiro ezvidzidzo zvinangwa ronyura "Yandeks.Metrike" kuburikidza GTM.

Chinhu chokutanga unofanira kuwedzera pakaunda yekubvuma GTM:

• Open GTM, uende "Tags" uye tinya "Sikai."
• Zadza pamusoro rokuremekedza, uye nechepasi, sarudza "tsika chipepa HTML».
• Muna HTML remitemo bhokisi namatidza pakaunda "Yandeks.Metriki".
• The "activation mamiriro" sarudza "mapeji All".
• Click "Paridzirai".

danho iri chichakusunungurai "Yandeks.Metriki" uchishandisa Google Tag Manager yekubvuma kwapera. Zvino unofanira kugadzira chiitiko Kuda kutamba panzvimbo uye mashoko ari "arşive".

Somuenzaniso, kugadzira ari Kuda kutamba pasi chimiro:

• Gadzira mamwe Tag, kutaridzwa mhando "tsika chipepa HTML».
• Mubhokisi, kupinda HTML code:

• tsanangurai "Form" iri chikungiso activation ezvinhu.
• In pazviruva iwe tsanangurai munhu chikungiso ezvinhu, zvakafanana parameters panzvimbo.
• Click "Paridzirai".

Uchishandisa Google Tag Manager unokubvumira gadzirisa zvinhu chinangwa "Chiitiko" pasina kuita kudzokororwa kwemaBhaibheri ekare ari peji kunobva. Ichi yakachengeteka zvikuru nzira. Zvinobatsira kana tsime nzvimbo havana kuwanikwa.

mugumisiro

Kumisa zvinangwa "Yandeks.Metrike" kunoda kunzwisisa chaizvo chinangwa vakadzinganiswa nzvimbo uye chii nhamba kunokosha. Zvinobatsira chamber kubudirira kushambadza, zviri nyore kudzora bhajeti. Uyezve, nokugadza anoratidza, umo danidziro zvinofanira paakapiwa uye izvo nokuwedzera kutendeuka. A Kuratidzwa kwakajeka maitiro mishumo anosika Kunyatsoona mushandisi maitiro. Zvinangwa mu "arşive" anogona kushandiswa retargeting Kurongwa "Yandeks.Direkte". Izvi zvichawedzera kutendeuka pamwe nechekare kugadzirira Vashanyi uye kuwedzera muchiso ruzivo.